Decoding Retailer Priorities in a Constrained Market
Sunday, June 28, 2026 12:45 PM to 1:15 PM · 30 min. (US/Eastern)
Big Idea Stage
Educational Session
Information
In a market defined by tighter margins, disruption, and shifting consumer behavior, the path to retail success has changed.
Strong branding and a compelling pitch are no longer enough. Buyers are looking for brands that can operate, adapt, and consistently deliver.
This session cuts through the noise to explore what's actually driving decision-making today, unpacking how retailer expectations are evolving and what brands need to demonstrate beyond the pitch to stand out. We'll cover how to communicate value in a performance-driven environment, what true retail readiness looks like, why relationships still matter in a data-driven world, and where tools like AI can support efficiency versus where they fall short.